Tag Archives: entrepreneur

Captain’s Log: 003 – Back In The Groove

As you may have noticed I have been hard at work, I have been in the background creating a lot of content, among many other things. But I found some time to make some additions to the site. I added the Media page, which will house my photos and videos.

You may have noticed I finally added the overdue EDC 2018 post to my lifestyle and travel blog section, its long over due so go enjoy that for me. There’s a lil video I threw together of some clips I took, that was pre canon so don’t judge me. I’m moving on to wrapping up my 400 fest video which is way way way overdue, so look out for that, I will post about it when its done I’m sure.

Im working on my setup, I just put in the order for a thunderbolt port dock so I can get dual monitors going again, man how I’ve missed my dual monitors. I’m also about to up my internet speeds so I can start streaming some content that I have planned out. Like EME: Live at Night, which will be live work flows of what I do day to day, or night to night, pretty much nonstop for me, just documenting the journey. Trying to document more and more. That will be a show (or playlist) on the Digital Clinic YouTube Channel. More on that Later though, I’m still planning and setting things up.

I posted some updates on the Evan Reviews Everything page, so feel free to check that out. 🙂

Ive actually been very sick lately, like for the past month, so I have not created much new content, but I’m starting to get back into my groove, cookin up something fresh on affiliate marketing, I will drop that soon! So stay tuned!

Captain’s Log: 002 | 5000 Emails Later

Hello, Hello! I hope everyone had a productive week like I did, I finally cleaned the 5000 emails out of my inbox today, no easy feat. That could have been enough for the entire week but I guess I had to do more.

Ive been playing a lot with different content strategies for my personal brands and my clients, content creation and content marketing is always fun for me. I wrapped up a clients project this week with a little bit of last minute content capture with my new canon, she shoots like a dream.

I have some travel posts that I need to wrap up, hopefully I will do that in the next few days. I posted a new video to youtube, make sure to check that out!

Im working on some additions to the site, the first one you will see will probably be a “photos” page.

Ive been having fun experimenting with my art as always, and playing with my new canon, taking a lot of photos and videos and spending a lot of time in the editing room.

Wizard dropped a Instagram exclusive last night make sure to head over to the page and check it out you may find value in it.

Stay tune for all the new content on its way!

Much Love
-Evan

P.s Someone asked me about my posting times, Ive been playing around with post times, right now, 9am, 12pm, and 6pm and performing well for me.

Captain’s Log: 001 |Recent Site Expansions

I have been so busy that I haven’t posted much other than posting about how I’m so busy I don’t have time to post lol. I’m trying to work better on time management but its hard when your doing so much. But I am working on a lot of great content for all my pillars. My content takes me a long time to create from start to finish due to my other responsibilities but content is coming along.

A few days ago I launched The Digital Outreach Program, its a landing page I set up that I can send people to when I see them falling victim to a scam. For now its focused on Facebook Scams because thats what I’m seeing heavily in the groups, but I will always be adding more scams to it.

Last night I launched the landing page for Evan Reviews Everything, a little side project I’ve been working on for fun, I like reviewing and giving recommendations because I love sharing great works of art with people who may otherwise not have seen it. I have a Facebook Page and a YouTube Channel set up as well.

I have another expansion planned for the site but thats down the road, gonna take a little more planning before I roll that project out.

Other than that I have been coding/designing/marketing my ass off for my clients. Check out my Facebook Page, Digital Clinic, for marketing tips, and download my ebook for a good introduction on how I make my money.

Much Love,

Evan.

Nashville | Downtown, Nashville, TN

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Me and my Brother decided to go down to Nashville to see my Mom’s new house down there. She and my stepdad sure do have an eye when it comes to picking out awesome houses. Her place is stunning, in a wonderful area, and she has a pool as well as a awesome guesthouse with a hot tub, its a little slice of heaven. Her place is just outside of Nashville.

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We went out to explore Nashville with my family, it was a lot of fun, such an awesome city. Almost every bar had an upstairs deck area over looking the river which was a stunning view. The weekend we happened to be there, college races were going on the river so it just added to the scene, it was awesome. There were a lot of underground bars there too which I found very cool, we walked by the Coyote Ugly Saloon so of course we had to walk in there. And of course everyone in there was on the bar going crazy taking belly shots and that sort, I thought it was a good time but we didn’t stay long.

We walked in to a candy story down there and ran into Kelly Ann Conway, President Trump’s Campaign Manager, I was hoping to run into Reese Witherspoon, but I suppose it was kinda cool to see her in person, didn’t move me one bit though, but if I had ran into Reese Witherspoon that would have been a different story.

We pretty much went thru every bar, and I gotta say they were all really cool, all of them had country themes and had a lot of nice wooden furniture and nice lighting, and seemed like a good atmosphere and nice people in each bar we went to. I really want to go back and have a drink at night on one of those rooftops, sounds like a good time.

We went to a local spot down there, and for the life of me I cant remember the name, all I know is I got some pulled pork from there and it was amazing, not the best I ever had but some of the best, and they had a nice selection of sauces there. Ill have to edit this later once I ask my Mother the name of that Restaurant.

We enjoyed some Budweisers while we swam in the pool and relaxed in the hot tub while catching up with our mom and step dad. It was such a nice area in their backyard, there were houses near by but it was very secluded with their tall plants and fence.

I gotta say I loved the Nashville area and can’t wait to go back.

How to use Influencers to Scale your Social Media without Spending Any Money

Marketing can be a never ending black hole. With so many different places to advertise, all the fees it takes to stay into business, web hosting, services, and all the other marketing expenses can get overwhelming, your paying for ads on FB, IG, Twitter, Youtube, Google, your paying $300 a year on web hosting, $500 a month on SEO Services, and countless other things, then you hear about influencer marketing and think it could grow your business, but you don’t want to fork over any more money for marketing expenses. Well, I show you some ways that you can snag some effective influencers without paying them money.

We all know influencer marketing is huge, and for good reason. Influencer Marketing can bring tremendous value to your social status. Right away it adds social proof to your brand, it shows that you have partnerships and that someone other than yourself endorses your brand, someone that people look to. This drives a ton of new traffic to your page and products.

The thing is though, is that Influencers can be pricey, especially if your looking for someone with 2 million followers. So I wanted to share the strategies that I use to scale my social media accounts with influencers without paying them.

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First of all, you need to realize some one does not need 2 million followers to be an influencer, that for sure makes them a more effective influencer, but even someone with just one follower has the potential of influencing that one person.

Reaching out to multiple Influencers that want 500 dollars for a post can bury you in fees very quickly. I would recommend a few things if you want to start using influencers to grow your brand.

For me to lay this out, lets say your a soccer page on Instagram with 5k followers. Here’s what I would do if I wanted to start using Influencers without any money to do so.

Now first, you need to stop thinking only about how an influencer can help you, and you need to start thinking how you can help each other, this is especially important when your not paying them, if your paying them, you tell them what you want and they do it, but if you not paying them you need to provide them with enough perceived value that their willing to help you out.

The way I do this is mostly with; Shoutouts, Features, or Joint Giveaways.

So for this method I tend to look for people in my niche that have less followers than my page but still a decent amount, they usually are always willing to help out a bigger page in hopes of sharing their audience, the same reason your looking for an influencer.

I will also look for people with the same amount of followers as me, and I will usually reach out to people with double the amount of followers I have, but in my experience if you reach out to people with more than double the amount of your followers, they see that as them having all the power and that your really desperate for an influencer so they will ask for money, but it doesn’t hurt to ask! I have formed partnerships with influencers with hundreds of thousands of followers for free on a page with only 10k followers, its all how you structure and word your proposal.

And when I say look for influencers, all you have to do is simply search hashtags that are related to your niche and start reaching out to those people.

So once I find a list of influencers I want to reach out to, I start thinking of ways that could benefit us both, as I said before, I usually use shoutouts, features, or joint giveaways and the influencers are usually all for it and super excited. Let me explain each method for those who may not understand fully.

1. Shoutouts:

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I will email the influencer something like “Hello, We noticed your page and love your content, when reviewing your page we see many opportunities for the both of us to grow. We would Love to do a shoutout for shoutout if you are willing to partner up for some great marketing with High ROI and no cost!”

Then I would precede to work out the details on the actual post. (Image, Caption, Time, etc.)

2. Features:

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Features are like shoutouts, but in my experience make for better content, which means better engagement, which means, well you get the picture. Features would be, me looking for awesome soccer players with the right amount of followers as described above, I would message them saying “Hello, We love your content, We’re a soccer page that shares only the best content in this niche and we would love to feature some of your content with a shoutout to you of course, let us know what you think or if you have any other ides on ways that we can help each other grow” now if your sticking to people with less or around the same amount of followers as you have, this message should be enough for them to get on board.

Then you just use a repost app and repost their content to your page, or you download their content off of their page and you change it up a bit to make original content and then you post it.

Now this is good for both of you, it gives you content that you didn’t have to create yourself (curated content), and it gives them one more place to share their content giving them more reach and more traffic which means more sales, but you probably figured that out. This method is different from a shoutout because Im not requiring them to give me a shoutout, what I do is I take their content and change it a little bit or edit their videos to make new original content, you don’t have to do this, but it makes for better content and every-time I do this, those people will either repost it cuz they think its awesome that they got shared or they will give you a shoutout anyway on their wall or stories telling people to go check out their feature, people love being featured, Ive only ever had one person say no to me being featured. Being featured makes people feel important, loved, it gives them social proof, its just beneficial to both parties all the way around.

3. Joint-Giveaways:

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Now giveaways are a great way to increase your audience. If you don’t do giveaways I would highly recommend figuring a way out to do them, they are extremely beneficial. Now if your doing giveaways why not reach more people for free.

So here’s what I would do, lets say we’re going to give away a soccer ball. I would find an influencer and Direct Message them something like “Hey we love your page, we are thinking about doing a free giveaway, we were looking to partner with someone for this particular giveaway, we would cover the cost of the product, We think our audience would love you and vice-versa, we are very interested in hearing your thoughts, let us know!”

Then you would work out the details which would be, you guys post the same image, and the caption would discuss the giveaway and the way to enter the give away is to like the post, follow both accounts, and comment “I WANT IT” or whatever you want them to comment. This is driving both audiences to the other ones page and requiring them to follow to enter, increasing both pages follower count, the like and comment are giving you more engagement which makes Instagram’s algorithm favor your post, which leads to more traffic, which leads to more, well again you get the idea.

And there you have it, those are some methods that I am using to reach out and make deals with influencers that help scale my brands, and as you get bigger so do your free influencers.

One thing I can not stress enough, is the power of the DM. Do not be afraid to reach out, even if you think the person will say no or not even reply, who gives a shit, just keep moving on to the next one until you land one.

Marketing is all about being creative, one part of being creative is realizing that money is not the only thing that holds value in this digital age.

-Evan

How to Get More Likes/Followers on Facebook | DO NOT BUY SOCIAL FOLLOWERS

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Buying A Social Following Can Hurt You!

Someone recently asked me online how they could get more Likes or Followers on their FB Page. Before I could answer someone else jumped in the thread and told this person to BUY likes and followers.

SMH, This is a bad idea.

Now I know it can be discouraging. You take all this time to create a nice FB page or even a website, and you start putting out content regularly, you try to build up your brand but not getting the traffic you expected. Weeks, maybe months have passed and you only have a few scattered likes and followers. You type into google how to get more followers and all these services pop up saying you can pay “200” dollars for “10,000” followers! That looks pretty nice to you right about now.

Please, don’t do this, it will hurt you in the long run.

For 99.99% of these services, the accounts are either; bots or ghost followers. Your not getting a real, engaging audience, your just getting a bigger number under your followers, a number that will hurt you. Some may not care and want to add bots or ghost followers just to appear to others that they have a following, although this may sound nice, again, this will hurt you.

You see when you add a bunch of ghost followers or bots, that’s a huge percentage of your audience that is not engaging with your content, thus bringing down your engagement rate down dramatically. Facebook and Instagram will see this and think that no one finds your content interesting because out of the 10,000 people that follow you only 10 people engaged with the content. This will lower your ranking and position in search results.

So all in all, buying Followers is definitely not a good idea, the only way I would endorse the idea is if a new company(all the ones right now are not legit, unless you know of one, let me know in the comments) got a bunch of social users to sign up with them, categorize those social users by interests and hobbies and then those users got paid for engaging/following with the companies clients that they we’re actually interested in. That would be the basic model needed for me to get behind it, because as of right now, most if not all services only offer bots or ghost followers, which are not doing you any good.

What about Likes?

Now, buying Likes, in my opinion, can’t hurt anything other than your wallet. If there are any negatives that I am missing please feel free to comment below. Buying likes can get you some decent traffic and exposure. If you have a particular hashtag on one of your posts and you go to that hashtags feed and see the top posts have around 5000 likes, so you buy 6000 likes for that post, now you are being displayed in the “Top Posts” Section, which offers a lot of visibility.

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How to Grow Your Facebook Following, The Right Way

There’s no way to hack your way to the top, if there was than everybody would be up here. Instead of wasting money buying bots and ghost followers, why not do it the right way and spend that money on Ad Campaigns that will result in your brand growing a truly unique, engaged, and loyal audience.

You do not need to spend a million dollars on advertising, you can do as little as $5 a day and see results, but the more money you put in the more results you will see and the faster they will come.

If you need help on a FB Ad strategy check out my “3 Steps to FB Advertising on a Budget”.

You also do not need to spend any money if you don’t want to, you can go completely organic and engage with social users, join groups, and place free ads where they are allowed, its all in how you go about it, I have ran some really successful campaigns that were 100% organic, so I know anyone can pull it off.

The bottom line is, you can not hack your way to the top buying followers. You need to put in the work like the rest of us. Engage with your audience, Post interesting content on a regular basis, always look for creative ways to grow.

Remember what I always say: Creativity is King!

Good Luck

Evan
@ Digital Clinic

Channeling My Inner Gary Vee | Everyday I’m Hustlin’

What is up?! It has been a while since I’ve posted here, I have been so busy this past week. I have been coding a website for the past 3 days straight with only 2 hours of sleep every night. And if your a coder you may know this, the more tired you get the harder it is lol (I Guess that’s with anything).

Hence the title of this article, “Channeling my inner Gary Vee”, my digital mentor always preaches on executing and how he only sleeps about 4 hours a night. When I first started watching him I thought that was crazy, how could someone like him work so hard and still only get 4 hours of sleep.

Well, I figured it out, once I really started hustling, ITS PASSION. I have such a passion to build my company that I have literally been able to operate on very little sleep, yet back in the old days when I would have to wake up early to go work for someone else at a job I wasn’t passionate about, I was always tired, I would come home from those jobs and crash right away!

Now I never want to sleep or do anything if it conflicts with building my dream. All those things that Gary Vee was saying when I first started watching him make even more sense now!

Anyway, thought it would be a good idea to post a little update about what I’ve been doing, the website I’m working on will be finished tonight so I will be able to continue on with the ebooks/resources I’ve been promising on here for awhile. No worries! Everything is coming and it will be amazing!

Stay Tuned, Keep making Moves

-Evan Beale