Tag Archives: content

Captain’s Log: 005 – Things Are Moving Fast

I have not done a captains log for a while so I figured I would to let you guys know what’s been going on. Things are moving fast and I’m super excited for what the rest of this year has in store for us.

The newest thing added to the site is the Content Roster & Schedule page, its to help me stay on track with all my content, you can go there to see when you should expect things to drop.

The ERE YouTube page has been launched and 2 new reviews have been uploaded with more always on the way check the content schedule to see when.

A new Digital Clinic article has been posted, its the 1st of a series featuring the worst problem on each social media.

I CREATED A SOCIAL NETWORK. I never thought I would get to say those words, although I did it with plugins I still think its a cool feat, as well as for a good cause, it is a social networking platform exclusively for artists. It’s called Blackbook running through Artist Connect.

Wizard continues to pick up clients and keep me busy, lots of logos, always check out the portfolio section of my site to see my latest designs and please leave feedback it means the world to me to hear that stuff.

Some interesting things are going to be coming out of wizard very soon, so keep an eye out. Its going to be a guidance program of sorts.

New video content is always coming to the youtube channels so make sure to subscribe, you can click the buttons to the left in the sidebar.

New gaming content is also coming. But I mean all sorts of new content is always coming. Constantly designing editing or capturing.

I thank you all for supporting me and sharing his wild experience with me, love you if your reading.

-Evan

The Biggest Problem of Social Media in 2019 | Digital Clinic

Hollow engagement

Im creating a series of articles for Digital Clinic, covering “The Single Biggest Problem on each Social Media Platform” because as we keep moving forward into the digital age, people are creating ways to hack social media and take shortcuts in hopes of becoming an “Influencer” or being able to monetize their social media, NOT KNOWING that these sort of hacks and shortcuts are actually hurting them and ironically probably the only reason their not getting the results they want or expect.

This sort of behavior has no doubt altered the landscape of social media in a negative way. Ranging from Automation Bots, all they way to straight up faking content for likes.

It has made these social medias a shell of what they once were, totally organic, totally authentic, real people engaging with real content. Sadly I don’t think these social media platforms can return to their former glory in regards to these issues. Not as along as its all about vanity metrics. Do Not Worry, all the big ones, Facebook, Youtube, Instagram, and so on and so on. First one up is Instagram.

The Biggest Problem on Instagram

The simple answer to “Whats the biggest problem on Instagram?” Is: Hollow Engagement.

But let me just break this down so everyones clear on what I mean by that. And you have no doubt seen this hollow engagement, and most likely have fallen victim to this fake/hollow engagement.

What I am exactly talking about is Instagram Bots such as Auto Likers, Auto Commenters, Auto Follows, and those things. Again, Im sure you’ve seen the Auto Comments. Some Popular ones are:

1. “You have some great shots in your Gallery! I mean I liked them :)”

2. “I just saw your recent photos. It looks like your photos are getting better with time imo :)”

3. “That shot is amazing” or something along the lines of how awesome your photography is, these can be hard to spot if your a photographer, but say your a graphic designer like me and post a design and someone says. “This shot is so amazing, how did you get so good at photography” its a little easier to notice.

4. “Amazing post” or something along the lines of a very generic compliment on your “post” without mentioning anything specific.

There are of course many other examples we could be posting all day, but you get the idea. This is a major problem on the platform and in my opinion the biggest, its taking away from what Instagram is supposed to be, authentic. This is just making instagram one big circle jerk of hollow engagement and it’s not good for anyone.

At the beginning when these bots were new you could get away with it, but now it is so rampant and obvious that almost everyone and their grandmother can tell if a comment or even other engagement is authentic or bot-like.

So that being said it should come at no surprise that this will hurt your brand more than help. People are recognizing these behaviors and reacting in a negative manner, most of the time the people will delete your bot comment because they don’t want their comment sections cluttered with spam. Sometimes they may go as far as reporting you for spam, and then you can be in trouble of being suspended, perhaps even getting your account dis-activated.

What Instagram is and/or could be doing about it?

This sort of behavior has always been against Instagram TOS, but it seems like they never really did anything about it. Until a few years ago, in mid 2017 when they made a big push and forced closed the doors of many Automation Services, but obviously this behavior has continued, not only because people/companys/app developers find loop holes, or ways around things, but also because it seems as if Instagram only battles this type of Behavior in waves, at least thats my analysis. It seems like they always make a big deal about how they’re gonna fix it, Some of the biggest Automation tools lose dam near all their previous features causing them to shut down, but then the noise dies down and business continues as usual.

My only sure solution I would suppose would be to deploy an A.I (as long as its not called skynet) that searches and analyzes this sort of thing, I’m sure their would or could be issues as first but I think once kinks are worked out it could be beneficial.

What do you guys think about all these bots that flood social media, really just takes away from what its supposed to be. Maybe when instagram hides likes maybe things will change for the better, who knows only time will tell. Let me know what you think about bots below? Are you as tired o fhem as I am?

The Founder/McDonalds Review | Evan Reviews Everything

The Founder

4/5

Great movie, well done, good casting, its gonna be a yes from me dawg.

Man. I knew there was a reason I hated McDonalds. And no, its not just because they have THE SHITTIEST food in the fast food industry. But because of the “why” they have the shittiest food.

I never knew the story of McDonalds. But it’s one I’ve heard 1000 times. Piece of shit business/corporate man ruining the artistic vision of ones dreams.

This is a sad story… and again one that happens to many times in this world.. if you were like me and haven’t watched this yet and do not know the story ill fill you in (spoiler but its history so) Ray Kroc, a struggling and greedy businessman sees opportunity when he stumbles upon what he sees as the most revolutional restaurant in the industry, the real piece of art, the vision, crafted by 2 brothers who started with nothing but a dream. Long story short he ends up screwing them by making a ton of changes they don’t want as well as buying the land that the McDonalds are built on, making a huge profit.

In the end, the brothers sell their shares of the company to Kroc, but he has to screw them one last time by not including the royalties in the written contracts, instead he gave them his word that he would pay them. I would not have trusted him.

This dood robbed them. And I realize he’s dead and everything but I still see Mcdonalds as this evil corporation, because that’s what they are.

Too bad it couldn’t have been the Macdonalds brothers vision.

Everything they didn’t want to go wrong with their brand did because of Kroc, the quality fell, tremendously I assume by peoples reaction in this movie eating McDonalds from back in the day lol. Not everyone had their vision. Not everyone cared, look at the McDonalds of today, disgusting.

And because of that, IMO, McDonalds is the worst Fast Food Franchise out there, when if it stuck to the original vision is could be on the scale of in-and-out. Im sure McDonalds is bigger but quality is what matters and any person in their right mind would pick a in-and-out burger over McDonalds every day of the week.

Anyway, DONT EAT MCDONALDS!!! Thats My review on that.

BUT DO WATCH THE FOUNDER, GREAT MOVIE AND GREAT PERFORMANCE BY MICHAEL KEATON!

Captain’s Log: 004 – It’s Been One Month

Hello Hello.

It’s been one month since I last posted? That can’t be right. But now that I think about it, it may very well be correct, lol. I wish I could be posting more here but as you guys know I am spread very thin, which usually isn’t too big a trouble, but lately I’ve been dealing with health issues, mainly my stomach, and now I’m on new medicine which seems to have more negative side effects. I’m trying to get healthy before anything because I’m just tired of feeling like this. Whats the point of doing anything if you feel like shit all the time??

And that’s exactly the boat I’m in, seems like my stomach problems, ocd and anxiety are just getting worse and worse and the doctors aren’t giving me what I need, but we will see. Anyway I’ll post more on that in a seperate lifestyle post, I have been wanting to write more about those things since there such a big part of my life…

As for the captains log, there has been new articles added since the last log, but as i stated above, they are a month old. But after this goes live I am also posting a new ERE review for the new movie Triple Frontier. Other than that, I have a few things planned for the sight and upgrades to my setup, but for now, I will announce those things as they go live.

Thank you Thank you.
-evan

Is there a max limit to how many times you should post on Instagram in a day? | Digital Clinic

Lots of people will say yes, and up until recently I would have been one of those people. I would have told you not to post more than 3 times, unless what your posting is very high quality content. The reason for me and many others saying this is because you don’t want to clutter your followers feed with a shit ton of content that they may not see as “high quality”.

But with the current landscape of Instagram, I would say there’s no limit, as long as you’re smart about it. Let me explain those two things.

1. So, I am now saying, I believe there’s no limit because of the current climate or landscape of Instagram. What I mean by that is Instagram is very slowly(and not totally) becoming facebook, in regards to pay to play. Instagram use to be the King of Organic Reach(a title now held by Pinterest) and its still a great place for Organic Reach, but they have been killing it off more and more as time goes on, of course because they want you to pay for ads. So what does this have to do with the limit of posting you should do? Well with organic reach falling, that means when you post something and you have a large following, only a smaller and smaller percentage of your followers may see your post in their feed. With this being the case, I believe one can now worry less about cluttering your followers feed not only that but I feel as if one should see the need to post MORE content.

2. BUT, you still need to be smart about it, and when I say this I pretty much mean, post quality content! And use hashtags wisely, as in, do not use the same ones over and over, create different types of content where you can branch out and use different hashtags maximizing your reach.

So my opinion, backed by what I see and live(I’ve been experimenting with the algorithm quite a bit lately), you shouldn’t have to worry about posting too much these days, in fact you should be posting as much as you can(as long as its genuine high quality content) to maximize potential reach.

But honestly now that I reflect back, this has always been the case, there has never been a limit as long as you post genuine high quality content, theres no cluttering your followers feed, they come to the feed for the content, they want to consume it! (Again as long as its good) if I’m following a tech page that makes cool videos on tech, I’m not going to care if they post 20 videos a day, if there good, i’ll watch!

So there’s your answer. Fuck Limits, break the rules. Produce awesome content and no one will care how many times you post a day.

p.s theres an underlying theme in all marketing questions… and that is, all this other stuff we talk about doesn’t really matter(well it does) BUT IT ALL STARTS AND COMES BACK TO THE CONTENT. If you have great content you can break all the rules! Create great content and things will fall into place, I promise.

Another P.s Some of the greatest content producing sites have horrible SEO(you know that thing in marketing that IS SO IMPORTANT), but still gain traffic. Why? Because the content wills it.

In the Digital Age of Influencers/Creators, FAKING CONTENT Is becoming more and more common

Click bait, fake thumbnails, fake videos, fake opinions, and trolling, all in the name of attention and likes.

I have been seeing an overwhelming trend of people faking content for views and likes. So much so I felt that I needed to write this post. I think it goes into the mental health and acceptance aspect of social media, people wanting attention and likes so bad, there willing to make a fake video.

LIKE WHY??? If you have the energy to go out and do that, you have the energy to capture/create high quality AUTHENTIC Content that will resonate with your audience so much more than all the hate and trolling you will receive on your fake content.

Lets break this down:

Click Bait

We all see this on a daily basis, Video Titles on Youtube and Facebook, Or article titles saying some OUTLANDISH or controversial shit, maybe something we know not to be true but still need to click it just in case, or maybe the old “man tries to hug a lion… you won’t believe what happens next”, you know something of that nature, now I don’t have a problem with this, but theres a difference between a factual descriptive attention grabbing title and a totally fabricated click bait title. Any way, like I said not as big of a deal as fake thumbnails, and definitely not as big of a deal as fake videos.

Fake Thumbnails

This is a huge pet peeve of mine, and when combined with a shitty click bait title I get even more pissed, like you will see a title that says “top 10 crazy animals you didn’t know existed” and the thumbnail will be some crazy ass photoshopped animal, and if your actually watch the video that picture isn’t even in the video.

Or you see the “10 things you missed” and something in the background is circled with an arrow pointing to it, I notice this on a lot of videos but I watch a lot of marvel videos so look at this one below, they straight up circle a wakandian soldier and did a zoom in crop effect and put kill monger in it with a title of “top 10 Easter eggs you missed in infinity war” like wtf LMAO, and then when you watch this clip they won’t even discuss the shit displayed in the thumbnail. To me this is a bad practice, you can have nice looking thumbnails without doing that shit. But still, all the things I’ve talked about so far have nothing compared to the next subject.

screenshot 2019-01-07 20.42.20

Fake Videos

I can not believe some of the fake content I am coming across, people are faking some rediciously stupid videos. Again, there doing this for likes, for attention. Its crazy.

Example 1: In this video this kid claims to be quitting marijuana and goes to throw it away in a dumpster, the only thing is in the video you can see the box in which he’s dumping it safely into within the dumpster.

Example 2: This made me even more mad then the 1st example, just because like, at least for the 1st example its something I could believe happening, this video is so staged, this kid goes on an adventure to search a river, in that river he just so happens to find like 5 iPhones, 3 cameras, bags with money in it, and all sorts of other shit thats in 1 foot of clear water, and none of the items were buried, so like, smh. I just don’t get why people do this shit, lol.

I’m aware these videos can not be embedded, click the “Watch on Facebook” to view them.


In conclusion: Don’t Fake Content Kids! It’s not a good look.

Quick Tip: How To Approach Door 2 Door Sales as a Digital Marketer

I realized that I have not yet posted this comment to my site, so here it is, we were in a group talking about cold sales so I shared my technique as no one was talking about doing it this way, everyone was talking about walking door to door with there pad giving the same speech to business owners. I like my way better, you come to them not as a salesman, but as a customer who actually cares and wants to help. Ill expand more on this method in my new “Locally Grown” Project, but for now, read the comment below to hopefully receive some insights and value.

Fire Comment

Hello! Is it me your looking for!? | I stay busy, if you haven’t noticed

Hello Hello! Its been a long time since I’ve published content on my own site. I have been terribly busy with some client projects as well as some other personal projects that I can’t wait to share, very soon.

I have steadily been making some changes on the https://www.wizardmmd.com site, so go over there and check the updates out! And as always if you need some magic graphics, you know where to go! We have been landing a lot of really fun projects. Designing shirts, logos, websites…. It feels good to do what you love for a living.

I’ve been working a lot on some new pillar content that I will be rolling out within the next few months, super valuable and I hope it helps people, so we’ll see how that goes, still got a few things to nail down. Trying to get better at posting everyday on my Facebook Page, so if you could go hit that with a follow, I appreciate all the support more than anyone of you will ever know!

As you all know I am a man of many hats, and I love to personally experience a variety of different niches, activities, professions, communities, hobbies, etc.. One thing I have always loved since I was a wee lil child is video games, and I figured since I play so much of them I should stream it. So boom my Twitch Channel is now live and it is one more social channel I aim to grow, though this is more of a side project just for fun, I have already met incredible people in the gaming and streaming industry and gained valuable connections and have also acquired design business from streamers looking for graphics, its a prime example on how you can hustle through all social media channels no matter what your doing. Not only can people donate to my channel, which no one has yet, but I’m still sort of making money while playing video games. So go follow my Twitch Channel and support me there as well! The people that support me on all of the like 1000 social pages I have you guys are the real G’s!!! I will also do real life streaming from there and my youtube channel!

Speaking of which, I upgraded my equipment and setup for my streaming! Check it out! 4 screens but I need more! Lol

20181119_053626

Im trying to mess around more with photography and videography, Its been such shitty weather everyday though, I guess I just need to get an umbrella and shoot some rainy shots lol. I want to start to challenge myself to capture at least 1 incredible picture a day. I think that could be fun and keep me focused. Im thinking of a videography challenge, perhaps take a random clip every day and at the end of the month edit them all into a short video of some sort, hmmm. Perhaps.

And as always I am always working on adding more content to this site, my home base. Im still working out exactly how I want to structure things, but for now I think it works. Im working on updating ERE and uploading my portfolio to this site as I have got rid of embds.com. I will go more into depth on the updates of this site within the next Captains Log.

20181114_162645

I have been racking up quite a bit of debt on some new fancy equipment and re-investing any other money into business, so it looks like I will remain at home base for the rest of the year, other than perhaps a few quick trips to indy, Nashville, and Florida, but we’ll see what happens.

As it goes for my personal instagram account where I share my art, I was just about to upload 3 awesome pieces I was working on, but would you believe it my PS crashed and I lost them, funny thing is, is that PS recovered some of the files… just not them. 😦 So thats a bummer, but I guess its back to the drawing board, hopefully I can upload some new stuff in the next few days. Go follow me for my awesome art!

We are still working hard on Artist Connect, its a very important project, please go check it out and lend your support, and tell your artist friends about them!

Other than that, I can’t tell you anything else, I got some projects and new art that I can’t wait to share, but I can’t just yet.. but the time will come.

Thanks for reading, thanks for the support, comment your links and ill support back!

-Evan

Captain’s Log: 003 – Back In The Groove

As you may have noticed I have been hard at work, I have been in the background creating a lot of content, among many other things. But I found some time to make some additions to the site. I added the Media page, which will house my photos and videos.

You may have noticed I finally added the overdue EDC 2018 post to my lifestyle and travel blog section, its long over due so go enjoy that for me. There’s a lil video I threw together of some clips I took, that was pre canon so don’t judge me. I’m moving on to wrapping up my 400 fest video which is way way way overdue, so look out for that, I will post about it when its done I’m sure.

Im working on my setup, I just put in the order for a thunderbolt port dock so I can get dual monitors going again, man how I’ve missed my dual monitors. I’m also about to up my internet speeds so I can start streaming some content that I have planned out. Like EME: Live at Night, which will be live work flows of what I do day to day, or night to night, pretty much nonstop for me, just documenting the journey. Trying to document more and more. That will be a show (or playlist) on the Digital Clinic YouTube Channel. More on that Later though, I’m still planning and setting things up.

I posted some updates on the Evan Reviews Everything page, so feel free to check that out. 🙂

Ive actually been very sick lately, like for the past month, so I have not created much new content, but I’m starting to get back into my groove, cookin up something fresh on affiliate marketing, I will drop that soon! So stay tuned!

The Secret to Ranking on Search Engine Results Page (SERP) | Don’t Try So Hard

How to Rank Higher In Search Results

This may not be what you want to hear, but the true secret to ranking high on SERPs is to not try so hard. Now does that mean to ignore marketing and proper SEO Strategies? Of course not!

What I mean by “Don’t Try so Hard” is that its easy for SEOs or Businesses to focus their efforts entirely on ranking in search engines, this means they are optimizing for Search Engines, not their audience.

Definitely deploy proper white hat strategies, you need to, but don’t sweat the little details, and don’t focus on ranking, focus on your content. The best way to rank on SERPs is to create the best content possible.

“Don’t try so hard” also applies to your content, again does mean you should not have a content strategy and be creative and put thought into your content? Again, of course not! What I mean is that its easy for people to stress over their content so much that it inhibits them from actually creating good content. Relax and have fun with it! Provide value!

Provide Value and They Will Come

The most important thing for your SEO is your content. Make your content valuable, offer resources to help people within your industry and they will see you as an authority. When you offer people value without expecting anything in return amazing things happen, my digital mentor Gary taught me that one, and I have to say like many other things he was dead on!

I promise you if you stop focusing on how you can make money from social media and start focusing on user experience, the money will follow, I promise you.

I see so many people just trying to sell, sell, sell… it gets a bit spammy and offers the user no value up front. That’s the secret, attract businesses by providing value upfront without expecting a check, I know it sounds crazy but this business model is proven.

Its called THE CONTENT!

Everyone is so wrapped up in ranking they forgot about a lil something, its called THE CONTENT!

Sometimes, its necessary to beat a dead horse, but do you guys realize that there are sites with horrible SEO when it comes to things other than content, but they rank high because their content is top notch and drives engagement.

Content, it’s the most important part of all of this. If you have amazing SEO but your content sucks, whats the purpose?