Life as of Late | Busy, Busy, Busy.

Hello!

I have been busy! I am working on multiple projects at the moment, very excited about all of them, even more excited about being done with them and moving on to the next set.

I am working on some new pages for the site, I am launching my review page here within a few days, as well as updating my about page and my services page. I have been so busy working on other things, I haven’t been able to update this site as much, but I’ve been slowly working on all aspects and am super excited on the results I’m coming up with. Even more excited to share with everyone.

I have a new project that has top priority, titled “Project: Night Owl” super stoked on this opportunity, gonna keep this one under wraps until its complete which could take a few months, no worries I am documenting all the behind the scenes, should make for some awesome content.

I am working on putting together my EDC post, and editing together all of my footage, should make for a nice read.

I have a few Instagram accounts available for sale through my side hustle, CyberWorkz. Also, I am moving CyberWorkz into the Influencer game, I’ve been thinking about this for a while, I know so many people that can be influencers that don’t know anything about it. I have been wanting to take some people with the potential and guide them to influencer status. If you are interested you should DM me, I am working on a dedicated page for CyberWorkz that will be hosted on this page.

I am working on a lot of Graphic and Web Design projects for various clients, this has been taking most of my time, but no worries, everything is moving along.

Cant wait to finish up my current projects, its time, lol.

And Once Again, my ebooks are coming, there gonna be good, I want them to be truly unique and real, so I’m in no hurry!

-Evan *stay tuned

Pretty Lights Live | The Fillmore | Detroit, MI


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Seeing Pretty Lights Live at The Fillmore in Detroit was a last minute plan that me and Ryan threw together just in time. On our way up to Detroit we stoped in pokagon to go tabagogging with Ryan’s family, I didn’t even know what it was until we did it, it was a lot of fun though and Ryan got some sick footage with his GoPro. We continued on our journey to meet our friends Laura and GIRL and to get down to some pretty lights. We got to the Fillmore and had to wait in a decent line, it wouldn’t have been bad if it wasn’t so cold. What was crazy to me is that there were girls wearing short shorts and skirts and all this other crazy shit, it was too darn cold for that. The first night I had to accidentally sneak in a knife because I forgot to unclip it from my bet, I was worried they would find it and take it. But anyway we got inside and Pretty Lights began fairly quickly, we all danced our asses off and had a great time. It was nice getting away and spending such a good time with good friends, thats what life’s all about.

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Nashville | Downtown, Nashville, TN

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Me and my Brother decided to go down to Nashville to see my Mom’s new house down there. She and my stepdad sure do have an eye when it comes to picking out awesome houses. Her place is stunning, in a wonderful area, and she has a pool as well as a awesome guesthouse with a hot tub, its a little slice of heaven. Her place is just outside of Nashville.

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We went out to explore Nashville with my family, it was a lot of fun, such an awesome city. Almost every bar had an upstairs deck area over looking the river which was a stunning view. The weekend we happened to be there, college races were going on the river so it just added to the scene, it was awesome. There were a lot of underground bars there too which I found very cool, we walked by the Coyote Ugly Saloon so of course we had to walk in there. And of course everyone in there was on the bar going crazy taking belly shots and that sort, I thought it was a good time but we didn’t stay long.

We walked in to a candy story down there and ran into Kelly Ann Conway, President Trump’s Campaign Manager, I was hoping to run into Reese Witherspoon, but I suppose it was kinda cool to see her in person, didn’t move me one bit though, but if I had ran into Reese Witherspoon that would have been a different story.

We pretty much went thru every bar, and I gotta say they were all really cool, all of them had country themes and had a lot of nice wooden furniture and nice lighting, and seemed like a good atmosphere and nice people in each bar we went to. I really want to go back and have a drink at night on one of those rooftops, sounds like a good time.

We went to a local spot down there, and for the life of me I cant remember the name, all I know is I got some pulled pork from there and it was amazing, not the best I ever had but some of the best, and they had a nice selection of sauces there. Ill have to edit this later once I ask my Mother the name of that Restaurant.

We enjoyed some Budweisers while we swam in the pool and relaxed in the hot tub while catching up with our mom and step dad. It was such a nice area in their backyard, there were houses near by but it was very secluded with their tall plants and fence.

I gotta say I loved the Nashville area and can’t wait to go back.

Life is Beautiful 2017 | Downtown, Fremont | Las Vegas, NV


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Life is Beautiful was a very unique experience as it was my first time attending the festival as well as my first time being in Las Vegas, I had been there once before, but I was young so that doesn’t count, the only memory of that I have is Treasure Island lol. Anyway, Life is Beautiful had an amazing line-up, and after having to skip the amazing line-up that Camp Bisco had to offer I had to make it to Life Is Beautiful, I made all my arrangements months in advance and invited my friend Paige to come with me.

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I didn’t expect anything less when I found slot machines in the boarding area and throughout the airport, to be honest it seemed more like a casino than an airport. That might be a bit of an exaggeration but you get my point. I think I had to wait a while for Paige’s plane to land, I stopped in a bar and got a lil pregame in before we hit the town.

We took an uber from the airport to our hotel and driving into downtown Vegas was a treat, the place doesn’t even seem like a city, its more like a giant theme park, or at least that’s how It feels for me. We stayed at “The D” which was right down the street from the Life Is Beautiful Festival on Fremont. The hotel was super nice and their casino was nicely laid out, we didn’t walk away with millions but I do have a 0.05 voucher from that casino so you know, that’s something, lol.

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The first day of the festival was incredible, we had some tasty drinks and had some amazing food. Their were about 25 different food trucks their, each one a unique and delicious choice for any hungry belly. They had some really cool art displays, like the art motel and all these other buildings dedicated to art which had amazing pieces from artist all over.

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The people at this festival, like most other festivals, were all about peace and positive vibes, its so nice to get away and spend a week listening to awesome music with such like-minded people. We met a lot of people and I actually ended up talking to a news reporter and landed a interview with her and ended up on the news, lol. Paige got a video and you can see it online, I I have to download it before they delete it, we talked for ever, I really popped, but then they cut me up into like 15 seconds and make me look dumb, lol oh well.

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Through the three days of the festival we heard some amazing sets by Lorde, 2 Chains, Slightly Stoopid, Zeds Dead, Tchami, Big Gigantic, Kaskade, Wiz Khalifa, Schoolboy Q, Tycho, Lil Dicky, Gorillaz, The XX, Pretty Lights, MGMT, De La Soul, Vince Staples, Pusha T, Big Wild and a few others. Each performance was top notch, I loved every minute of it. Pretty Lights had the best set hands down, it was perhaps my favorite set I’ve seen of him and I’ve seen quite a few, the lights were on point. Another show that was sick was Slightly Stoopid, I’ve been wanting to see them for a very long time, and they did not disappoint.

The Festival grounds were littered with amazing art pieces, like this bear that was poly-art, it was super psychedelic and had amazing colors when lit up at night. There were super detailed murals on all of the walls, we were surrounded by such awesome art on all sides it was easy to get lost.

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All in all the festival was amazing and as long as they have a good line-up I would recommend going, it was money well spent.

Unfortunately we were only in Vegas for a few days for the festival so we had limited time to check out the entire city. I wanted to bungee jump off the needle down there but we didn’t have time. Another thing we wanted to check out was the pawn shop featured in Pawn Stars, but again ran out of time. One cool thing we did do, was go to a Criss Angel Show, and let me tell you that blew my freaking mind! If you are thinking about going I would say stop thinking and just do it!! Me and Paige walked out of there questioning reality, that’s how good it was, he’s incredible and I tip my hat, he really is the mind freak, lol. We also hit up the zip line on Fremont and that was really cool, it wasn’t too much money and I would say its worth it, plus you can buy pictures of yourself at the end, its a lot of fun, better try it.

We had a lot of fun going to Vegas, had a lot of of laughs, A LOT OF GOOD FOOD, met some cool people, lost some money but walked away with 4 cents, I plan on coming back for EDC 2018, so that’s a good time I look forward to.

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400 Fest | Brickyard, Indy 500 | Indianapolis, IN | July 21-22

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This was an interesting one. I had never heard of 400 Fest before, the only reason it popped up on my radar was because of Pretty Lights and Mac Miller. With it being so close to home I had to get tickets. I bought two and ended up bringing Lindsey along for the ride. The place we stayed this time was much better than where we stayed in Chicago, kind of far from the venue though.

So anyway, we get to the Indy 500 Motor Speedway, and I’ve never been here before and I’m like, WHOLY SHIT THIS PLACE IS HUGE!!!! I never realized how big that place was, and when we were walking in I was so excited, I was thinking dam this is gonna be a huge event/venue right? NOPE. They made us walk the whole way across to the other side and tucked us back in this lil corner and I’m just shaking my head thinking of all the wasted potential! They could have a huge festival in that place, using the whole area and make it really cool, but they just have this one stage back in the corner, I digress.

The music was on point though, what else do you expect from Pretty Lights and Mac Miller. Chainsmokers finished, there alright, I like a few of there songs, but not really for me, I Thought Pretty Lights should have closed, but it was very apparent that I was the only one that thought that.

The crowd wasn’t really felling pretty lights it seemed like, no one in the crowd other than me was moving it seemed like, I was calling them all crazy in my head, especially when the chainsmokers came on and everyone when nuts.. so it clearly wasn’t his crowd, and most were there for chainsmokers, I guess lol. We saw Cheat Codes and that was the first time I saw them live and I was feeling them a lot, I had heard a few of their songs before but after hearing their set I’m for sure a fan. Major Lazor was there as well, he killed his set and had some dope ass visuals!! DNCE was there and that was also my first time seeing them, they put on a good show, you should check em out.

So overall the music was on point, the crowd was weak, the venue had potential but was not utilized properly in my opinion, also there was like a circle of 10 cops every other 50 feet, no joke, it was the most cops I had seen in my life in one place, it was very locked down. I had heard some talk of a lot of under covers being there, so overall it was a sketchy vibe, but still had to blaze to Mac Miller lol.

We went to the Art Museum as well which was really cool, if you have never been there you should check it out there are some amazing pieces in that building. And the surrounding area, is simply beautiful, with gardens, fountains, paths, and trails you can walk through, its a great place to take pictures. The food they offer isn’t half bad either.

-Evan

Pretty Lights Live | Episode 8 | Northerly Island | Chicago, IL

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What a treat to see Pretty Lights Again! I’ve seen him too many times to keep track but every time it feels like its the first time, lol. This was how I kicked off my new found freedom, which was no doubt the best choice for my first event to celebrate freedom.

I headed to Chicago wit Lindsey, when we arrived at our hotel, we were both less than satisfied, but what are you gonna do? Make the best of it, that’s what! We got a nice buzz going, ate some edibles and headed out for the first day of jams.

This was the first time I had been to Northerly Island, and I gotta say that I thought the Venue was pretty sick. They had an area with seats for when you needed to take a break or sneak off to do some party snacks. They had very limited drink offers, as most events do, but these choices were some off brand stuff I never even heard of. Usually whether its a festival, show, concert, event or whatever, they usually have Bud, Budlight, Coors, but none of that here, AND this off brand beer was like 18 bucks a tall boy, no no no, way too much, good thing I had my flask! CHEERS!

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Once the show was done they let us loose on downtown Chicago, Me and Lindsey found a Philly cheese steak place that was the 2nd most bomb cheese steak I ever had Ill have to look up the name of the place for a proper shout-out.

The next day before the show we got nice and lit and walked around Chicago. Out of all the times I’ve been to Chicago, I’ve never been to Cloud Gate, so we made sure to check that out, which was really cool, but it was hard to get a cool picture because of all the people.

We also checked out the aquarium, which at first I was super excited for, I had been hearing good things for quite some time. But I was heavily disappointed in our experience, it was super costly per person, you could never afford to bring more than 1 or 2 family members, and once we got in we found many large large fish crammed into little aquariums, it was very sad and I was surprised the animals were being held like this, one fish was so big it literally could not turn around in its small aquarium. The dolphin show was cool and they had a very big swim area. Got food from there that wasn’t all that great either, so overall I wouldn’t recommend it, but if you don’t mind forking over the dough theres a few cool things about it.

We went to the Art Museum as well which was really cool, if you have never been there you should check it out there are some amazing pieces in that building. And the surrounding area, is simply beautiful, with gardens, fountains, paths, and trails you can walk through, its a great place to take pictures. The food they offer isn’t half bad either.

Those were the main highlights of this trip to Chicago, been there many times, and I’m sure ill be there many more times in the future. LOVE THE WINDY CITY.

-Evan

How to use Influencers to Scale your Social Media without Spending Any Money

Marketing can be a never ending black hole. With so many different places to advertise, all the fees it takes to stay into business, web hosting, services, and all the other marketing expenses can get overwhelming, your paying for ads on FB, IG, Twitter, Youtube, Google, your paying $300 a year on web hosting, $500 a month on SEO Services, and countless other things, then you hear about influencer marketing and think it could grow your business, but you don’t want to fork over any more money for marketing expenses. Well, I show you some ways that you can snag some effective influencers without paying them money.

We all know influencer marketing is huge, and for good reason. Influencer Marketing can bring tremendous value to your social status. Right away it adds social proof to your brand, it shows that you have partnerships and that someone other than yourself endorses your brand, someone that people look to. This drives a ton of new traffic to your page and products.

The thing is though, is that Influencers can be pricey, especially if your looking for someone with 2 million followers. So I wanted to share the strategies that I use to scale my social media accounts with influencers without paying them.

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First of all, you need to realize some one does not need 2 million followers to be an influencer, that for sure makes them a more effective influencer, but even someone with just one follower has the potential of influencing that one person.

Reaching out to multiple Influencers that want 500 dollars for a post can bury you in fees very quickly. I would recommend a few things if you want to start using influencers to grow your brand.

For me to lay this out, lets say your a soccer page on Instagram with 5k followers. Here’s what I would do if I wanted to start using Influencers without any money to do so.

Now first, you need to stop thinking only about how an influencer can help you, and you need to start thinking how you can help each other, this is especially important when your not paying them, if your paying them, you tell them what you want and they do it, but if you not paying them you need to provide them with enough perceived value that their willing to help you out.

The way I do this is mostly with; Shoutouts, Features, or Joint Giveaways.

So for this method I tend to look for people in my niche that have less followers than my page but still a decent amount, they usually are always willing to help out a bigger page in hopes of sharing their audience, the same reason your looking for an influencer.

I will also look for people with the same amount of followers as me, and I will usually reach out to people with double the amount of followers I have, but in my experience if you reach out to people with more than double the amount of your followers, they see that as them having all the power and that your really desperate for an influencer so they will ask for money, but it doesn’t hurt to ask! I have formed partnerships with influencers with hundreds of thousands of followers for free on a page with only 10k followers, its all how you structure and word your proposal.

And when I say look for influencers, all you have to do is simply search hashtags that are related to your niche and start reaching out to those people.

So once I find a list of influencers I want to reach out to, I start thinking of ways that could benefit us both, as I said before, I usually use shoutouts, features, or joint giveaways and the influencers are usually all for it and super excited. Let me explain each method for those who may not understand fully.

1. Shoutouts:

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I will email the influencer something like “Hello, We noticed your page and love your content, when reviewing your page we see many opportunities for the both of us to grow. We would Love to do a shoutout for shoutout if you are willing to partner up for some great marketing with High ROI and no cost!”

Then I would precede to work out the details on the actual post. (Image, Caption, Time, etc.)

2. Features:

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Features are like shoutouts, but in my experience make for better content, which means better engagement, which means, well you get the picture. Features would be, me looking for awesome soccer players with the right amount of followers as described above, I would message them saying “Hello, We love your content, We’re a soccer page that shares only the best content in this niche and we would love to feature some of your content with a shoutout to you of course, let us know what you think or if you have any other ides on ways that we can help each other grow” now if your sticking to people with less or around the same amount of followers as you have, this message should be enough for them to get on board.

Then you just use a repost app and repost their content to your page, or you download their content off of their page and you change it up a bit to make original content and then you post it.

Now this is good for both of you, it gives you content that you didn’t have to create yourself (curated content), and it gives them one more place to share their content giving them more reach and more traffic which means more sales, but you probably figured that out. This method is different from a shoutout because Im not requiring them to give me a shoutout, what I do is I take their content and change it a little bit or edit their videos to make new original content, you don’t have to do this, but it makes for better content and every-time I do this, those people will either repost it cuz they think its awesome that they got shared or they will give you a shoutout anyway on their wall or stories telling people to go check out their feature, people love being featured, Ive only ever had one person say no to me being featured. Being featured makes people feel important, loved, it gives them social proof, its just beneficial to both parties all the way around.

3. Joint-Giveaways:

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Now giveaways are a great way to increase your audience. If you don’t do giveaways I would highly recommend figuring a way out to do them, they are extremely beneficial. Now if your doing giveaways why not reach more people for free.

So here’s what I would do, lets say we’re going to give away a soccer ball. I would find an influencer and Direct Message them something like “Hey we love your page, we are thinking about doing a free giveaway, we were looking to partner with someone for this particular giveaway, we would cover the cost of the product, We think our audience would love you and vice-versa, we are very interested in hearing your thoughts, let us know!”

Then you would work out the details which would be, you guys post the same image, and the caption would discuss the giveaway and the way to enter the give away is to like the post, follow both accounts, and comment “I WANT IT” or whatever you want them to comment. This is driving both audiences to the other ones page and requiring them to follow to enter, increasing both pages follower count, the like and comment are giving you more engagement which makes Instagram’s algorithm favor your post, which leads to more traffic, which leads to more, well again you get the idea.

And there you have it, those are some methods that I am using to reach out and make deals with influencers that help scale my brands, and as you get bigger so do your free influencers.

One thing I can not stress enough, is the power of the DM. Do not be afraid to reach out, even if you think the person will say no or not even reply, who gives a shit, just keep moving on to the next one until you land one.

Marketing is all about being creative, one part of being creative is realizing that money is not the only thing that holds value in this digital age.

-Evan

Digital Nomad, Sharing My Experience!